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Blurring the Line Between Art and Golf
Tradition is a beautiful thing until it becomes a cage.
Terence Daniels & Mordechai Hoffmann
November 17, 2025 • Estimated Reading Time: 6 minutes
The Playbook | No. 21
BLURRD GOODS is proving one thing fast: golf’s next wave isn’t wearing beige.
This week, I break down how a micro-brand turned creativity into culture, built community before product, and carved out a lane the incumbents never saw coming. If you’re building in golf, this is the playbook you steal.
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“Golf doesn’t need more tradition, it needs more imagination.”
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