Your Newest Club in the Bag?

How to become an Ai person every company wants to hire

Author

Terence Daniels
October 13, 2025 • Estimated Reading Time: 6 minutes

The Playbook | No. 16

AI isn’t replacing pros, supers, or staff; it’s removing waste.

From Maria’s drone-managed greens to AI-powered tee sheets and 3D swing models, golf’s quiet revolution is already here.

This week in The Playbook, I break down how AI is driving real ROI across five core ops turf, tee sheets, lessons, sims, and sales with proof points that’ll make your GM nod and your finance guy smile.

Get ready to meet your new co-pilot.

❝

“AI won’t steal your job at the club. But the GM who learns to use it will.”

Subscribe to keep reading

This content is free, but you must be subscribed to The Playbook to continue reading.

I consent to receive newsletters via email. Terms of use and Privacy policy.

Already a subscriber?Sign in.Not now

Reply

or to participate.